Bus Shelters

Transit shelter displays located at consumer destinations and residential areas

 

 

Effective Low Cost Advertising

Bus shelter ads also known as “transit shelter displays” are built just inches from the curb and are located on main roadways in the city at consumer destinations and in residential areas. Bus Shelters provide 24-hr visibility to vehicular and pedestrian traffic at high circulation locations. They can be used for general market coverage for an entire area, and in some cases Bus Shelters can be hand-selected to target a specific demographic or geographic area.

 

HCS Group has built more than 150 BQS in Mumbai, Kolkata, Ranchi, Agartala, Bhubaneswar and in Jamshedpur.

 

 

Some advantages of bus shelters are:

 

Scalable

Bus shelter advertising is highly scalable. The format delivers a low cost of entry that is friendly to local groups and small businesses

Exposure

Breadth of exposure makes these ads attractive to large brands

Interruptive Marketing

Classic interruptive marketing tools. The target audience can’t switch them off or make them go away.

Cost

Most other media with comparable reach statistics (e.g TV ads) are far more expensive.

Target Audience

Advertising at bus stops is a great way to target a local audience. There is no uncertainty about geographically targeting specific groups.